The Potential Role of Franchising in Scaling Your Home Building Business

Expanding your home building business takes more than ambition — it requires effective systems, infrastructure and support to facilitate real growth. For many builders, franchising offers a path forward by providing resources and frameworks to simplify the transition to community development.

Why Consider a Franchise Model?

A franchise model like Epcon Franchising brings a well-established business blueprint to help home builders scale quickly, optimizing for efficiency and quality. Builders gain access to streamlined processes, extensive market insights and a network of experienced peers — all of which can make growth more manageable.

A Clear Business Blueprint

Having a clear business blueprint from an established franchise helps builders complete homes quickly without sacrificing quality or buyer satisfaction. For example, Epcon Franchising’s system teaches our Franchise Builders how to build a home in as little as 110 days. When you decide to join a franchise, you receive benefits like simplified procedures, in-depth market research and a supportive network.

Streamlined Operations

Joining a franchise network means tapping into systems that have already been tested and refined. From land acquisition to marketing and pre-sales, a franchise model helps builders simplify and optimize each stage of the building process

Informed Market Research

Access to copyrighted, market-tested home designs can be invaluable for builders looking to enter new markets. Epcon Franchising’s research-based approach provides exclusive designs and insights into the preferences of 55+ home buyers, helping Franchise Builders create desirable, community-focused developments.

Supportive Builder Network

There are many challenges within the housing market — having a support network in this industry is invaluable. Epcon Franchising’s network of over 75 Franchise Builders brings together industry knowledge from diverse backgrounds.

Franchise Builder Taylor Marquess in Fayetteville, Arkansas, highlights the value of this network: “Epcon has had such a rich history and has a large network of Franchise Builders that add so much value to the brand. That was one of the main reasons we jumped in.”

Epcon Franchising

With the right resources and a strategic approach, you can grow your business in the evolving housing market. A franchise model simplifies the shift from growing your home building business or entering a new market segment. 

Whether you’re a newer or seasoned builder, Epcon Franchising offers a streamlined process, extensive market research, national network of builders and collective expertise. Connect with our Business Development team to explore how franchising can support your goals.

About Epcon

Headquartered in Dublin, Ohio, Epcon is a leading 55+ home building franchise in the United States. For more than 35 years, Epcon has integrated smart, innovative new home designs with the most desirable modern amenities popular with 55+ home buyers. A growing home building business or real estate development company can leverage Epcon Franchising’s proven home designs, technology, marketing and sales resources. Epcon Franchise Builders are given a competitive advantage to build smarter and scale faster in the 55+ home building market. Epcon is ranked on Builder 100 and Pro Builder Housing Giants as a top U.S. home builder and the Franchise Times Top 400 list, has ranked on Entrepreneur’s Franchise 500 and has won many awards from the National Association of Home Builders (NAHB). Learn more about what we offer.