Home Building Franchise in Milwaukee, WI

Grow your residential construction business in Wisconsin with Epcon Franchising.

Milwaukee Home Building Challenges

Unique Challenges

  • Rising Construction Costs: Builders in Milwaukee are facing ongoing increases in construction expenses, driven by rising material prices and persistent labor shortages. Recent trends have shown local construction costs growing at a rate that outpaces national averages, adding pressure to budgets and timelines.

Milwaukee Home Building Challenges

Types of Plateaus

  • Limited Lot and Land Availability: Milwaukee continues to experience a shortage of available land and buildable lots. Even when new inventory comes on the market, much of it is quickly claimed, especially when active offers are considered—making it harder for builders to plan and execute new developments.

  • Labor Shortages: The construction labor market in Milwaukee remains exceptionally tight. Unemployment in the industry is near historic lows, and job openings are at their highest in over two decades. This limited labor pool adds both cost and complexity to residential building projects.

Milwaukee Home Building Challenges

Competitive Market Dynamics

  • High Consumer Demand vs. Low Supply: High buyer demand and low housing supply are driving intense competition across the Milwaukee housing market. Despite periodic increases in home sales and inventory, supply often fails to keep pace—resulting in upward pressure on prices and increased urgency for both buyers and builders.

  • Lack of Affordable Housing: Escalating home prices and rising construction costs make it increasingly difficult to deliver affordable housing in Milwaukee. Average home sale prices in the metro area have consistently trended upward year-over-year, limiting options for buyers seeking entry-level or more budget-conscious homes.

The 55+ Housing Opportunity in Milwaukee

According to Construction Coverage, 19.2% of Wisconsin home buyers are over the age of 55, which likely applies to the Milwaukee area as well. The demand for reliable housing in Milwaukee remains strong and has only increased due to the persistent lack of available housing and soaring home prices.

Milwaukee needs more housing communities, and Epcon has a 55+ home building franchise opportunity waiting for you.

Key Benefits

Grow Your Business With Epcon’s Home Builder Franchise in Milwaukee, WI

Franchising is a proven business model with a blueprint to run a thriving business, and our home building franchise is no different. Here are some of the key benefits Epcon offers our Franchise Builders:

Support and Training

Our team provides our Franchise Builders with extensive training in our land, marketing and sales processes. You also receive comprehensive development support from the Epcon Franchising network.

National Purchasing Advantages

Work alongside our experts to implement the purchasing standards and best practices for builders in Milwaukee.

Proven Home Designs

You will gain access to proven home designs for the 55+ market in Milwaukee.

450+ communities nationwide

35+ years of market leadership