Home Building Franchise in Michigan

Grow your residential construction business in Michigan with Epcon Franchising. 

Michigan Home Building Challenges

Unique Challenges

  • Rising Construction Costs: Post-pandemic, Michigan builders face escalating material prices and labor shortages, significantly increasing construction expenses.

  • Regulatory Hurdles: Proposed updates to building codes, such as mandatory commercial-grade sprinkler systems, could substantially raise costs and affect housing affordability.

Michigan Home Building Challenges

Types of Plateaus

  • Limited Lot and Land Availability: A scarcity of developed lots, especially for smaller builders, restricts opportunities for new projects and hampers expansion.

  • Labor Shortages: A deficit of skilled labor slows project completion, increases costs, and limits builders’ capacity to meet housing demand.

Michigan Home Building Challenges

Competitive Market Dynamics

  • Market Consolidation: Larger, publicly traded home builders are gaining market share, leaving smaller builders with fewer opportunities to compete.

  • High Demand vs. Low Supply: Persistent housing demand, coupled with a limited supply, creates intense competition among builders and challenges efforts to address market needs.

  • Affordability Concerns: Rising home prices and increased construction costs make it difficult for builders to offer affordable housing options, limiting market reach and sales volume.

The 55+ Housing Opportunity in Michigan

According to 2020 U.S. Census data, Michigan has over 2.9 million residents aged 55 or older and just over 4.5 million total housing units. Considering the total population of Michigan is just over 10 million, there are not enough housing units available for everyone, making the Great Lake State a ripe opportunity for 55+ home construction.

Key Benefits

Grow Your Business With Epcon’s Home Builder Franchise

Franchising is a proven business model with a blueprint to run a thriving business, and our home building franchise is no different. Here are some of the key benefits Epcon offers our Franchise Builders:

Support and Training

Our team provides our Franchise Builders with extensive training in our land, marketing and sales systems processes. You also receive comprehensive development support from the Epcon Franchising network.

National Purchasing Advantages

Work alongside our experts to implement the purchasing standards and best practices for builders in Michigan.

Proven Home Designs

You will gain access to proven home designs for the 55+ market in Michigan.

cut construction costs

275+ homes built in Michigan

450+ communities nationwide

35+ years of market leadership

Available Territories in Michigan

Epcon Franchising has Franchise Builders in Michigan, and we are always looking to expand our network. We have opportunities for home builders in Detroit, Grand Rapids, Lansing and other markets throughout Michigan. If you’re a home builder in Michigan, talk to us about building 55+ communities in your market. 

Get Started

Epcon Home Builders in Michigan

Baig Development

Redford, Michigan

Baig Development is led by Khurram Baig, a graduate of The University of Michigan with a family history of home building and a former pilot for Delta Airlines.

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Evergreen Homes

Detroit, Michigan

Evergreen Homes in Detroit, Michigan is led by Jon and Stefanie Goldman, a husband and wife team.

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Ready to Learn More?

Epcon Franchising provides a business blueprint for home builders to build smarter and scale faster in the 55+ home building market. Connect with our Business Development team to get started.

888-909-2430

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