You are personally invited to hear directly from a panel of homebuilders on the simple strategies they are using to achieve exponential growth in the 55+ Housing market.
WHEN: 10:30-11 a.m. Tuesday, January 9, 2018
WHERE: NAHB IBS 2018 55+ Housing Central – West Concourse, Level 3, Room 307A –
About the Panel Discussion:
During The Time is Now: Simple Strategies for Capitalizing on the Unprecedented Opportunity in 55+ Housing, two experienced homebuilders will provide their perspectives on how to efficiently enter the active adult market and scale quickly. Moderated by Epcon Franchising’s Jad Buckman, the panelists will also share lessons learned to reduce risk using proven systems for sales, marketing, land development and construction.
Scott Lehner, Perfection Builders, Witchita, KS: Scott will share how he and his business partner went from small volume local builders, to now building homes in two states. He will also share the steps they took to expand their product mix to appeal to the 55+ demographic. Learn more about Scott’s story.
Paul Scarmazzi, Scarmazzi Homes, Pittsburgh, PA: Paul will share how he went from a career in financial services, to a growing family homebuilding business that has achieved exponential growth in the 55+ housing market in Southwestern Pennsylvania. Get a preview of Paul’s experience.
Key Takeaways Will Include:
- Should you buy or develop your own lots
- How to take control of your own destiny
- Growth versus capital – which comes first
- Keys to determine if the 55+ housing market is ideal for you
- Tips to improve opportunity for success